Franchise Information

SERVICE YOU DESERVE. PEOPLE YOU TRUST. 

Delivering a Future of Growth and Profit

At GMAC Real Estate, we have the determination to lead the real estate industry. We intend to be and remain the network that sets the highest standards for quality and performance in every area of service to our members and brokers, sales associates and home buyers and sellers.  

In our drive to reach new levels of excellence, we have expanded the scope of our vision. Ours is a vision enhanced by an intense focus on the success of our primary customer, the GMAC Real Estate member. Our focus, as well, extends to our broker's primary customer: their sales associates. Our culture is people-centered and our objective is to deliver mutually-beneficial relationships and tangible success to our customers.  

We're offering entrepreneurial services in a far greater capacity and offering more value along with our renowned real estate knowledge. We're riding a road to success that is now wider, faster and far reaching - and offering more rewards to those who join us. 

  Click Here to view a copy of the GMAC Real Estate (Canada) Value Proposition Tree

THE GMAC BRAND 

Behind our Brand Stands Real Estate's Greatest Values

For us, delivering you the best value in the business starts with the unsurpassed power of the GMAC brand. Our brand represents the synergy of one of the world's most respected financial services organization - and how it empowers one of the most successful real estate networks. It's a name that represents trust, experience and value. Our strength is our ability to deliver on these core virtues - especially value to our members, our sales professionals and to consumers.  

CUSTOMER ACQUISTION 

Unique Customer Acquisition Channels Help Increase Your Customer Base

One area critical to your growth - and an area where we tap tremendous resources - is customer acquisition. Certainly GM and GMAC are dramatically successful companies with huge affinity groups and the ability to extend value to large groups of consumers. They promote very hard to these groups. They are a wealth of potential customers.GMAC Real Estate members, however, are an important link for GM and GMAC. That's why our relationship works so well. We represent the consumer point of contact for the GM family in the homeownership arena.GMAC Real Estate firms and sales professionals have numerous opportunities to offer a bundle of home services.  

OUR EXCLUSIVE RESOURCES 

Marketing Systems to Make Your Business More Successful

Your business is based on generating and maintaining mutually-profitable relationships. At GMAC Real Estate, we position sales associates as Trusted Advisors, Skilled Negotiators, and Expert Facilitators - necessary and needed professional skills that underscore and agent's value and our unique points of difference.  

Training Classes and Programs

We offer comprehensive management and sales professional training programs and business management systems. Why? Because we have a strong commitment to our network members to provide the best training programs and the highest-quality education opportunities in the business. We know training plays a key role with well-educated, motivated sales professionals and is essential to increased productivity. Management training opportunities and successful business systems are essential to our network's training programs and events.  

PROFIT AND GROWTH 

Strategies to Increase Your Business and Market Share

We have the support of one of the world's largest corporations - General Motors. Our strengths become your business advantage. With this as our foundation, we are determined to take our network of members to the very top of national respect and prominence. We are the natural progression of an organization that develops the customer-for-life concept.As part of our effort to see our members succeed and grow their companies, we offer consultative services, management systems including, Growth Trac a management system that enables brokers to focus on key company issues such as program implementation, goal setting, agent recruiting and retention, and improved levels of productivity and profitability.  

Our "initiatives-based servicing strategy" provides business review consultation events and direct face-to-face business consulting.  

Our brokers can take advantage of income-generating programs that offer revenue sharing components.  

The Partnership Marketing Program provides money-saving advantages and efficient business-improving products and services, including savings on a new GM car purchase or lease.  

GMAC REAL ESTATE OUR RELATIONSHIP CULTURE 

At GMAC Real Estate, our culture reflects an awareness of the diverse needs of our customers. We listen and respond to the unique and specific needs of our members and sales professionals - and support them with the industry's strongest resources and expertise. You can take advantage of the networking opportunities within the GMAC Real Estate network to gain exciting ideas, find new methods of doing business and discover ways to increase your income.  

Ours is a culture that helps position us within the industry as the real estate network responsible for setting the highest standards for quality in every area of service. It also positions us as the network determined to provide our customers, and in turn, all homeowners, with the greatest value and potential to be gained from creating and maintaining long-term relationships.  

MISSION STATEMENT 

To create and develop throughout Canada a network of professional real estate firms, that by optimizing the strategic advantage of our brand name and corporate affiliation, and by utilizing our unique and effective programs, support and assistance, intend to become and/or maintain a successful, profitable and leading business entity.  

If GMAC Real Estate sounds like the company that's the right fit for you, join us! 

Contact our Franchise Marketing Department Or call Gmac Real Estate and speak with Franchise Marketing 1-800-661-4934