MERCHANDISING IS IMPORTANT! 

When you put your home on the market, it goes into competition with all the others that are for sale including new-construction homes and those that have been newly remodeled. Merchandising helps your home compete with these and other properties on the market.  

The First Step

Our goal is to help you do the best possible job of merchandising your home and to help you become aware of those obstacles bit and small a buyer will notice and perhaps use to justify offering a lower price or go on to look at other homes.  

Together, using this analysis, we can note minor repairs, general fix-ups, selective improvements and merchandising tips that can make your home more attractive to prospective buyers and give you the edge over the competition. When merchandising your home, you can spend a little or a lot for your home. And that's how we can help. Remember, when it comes to getting top value for your home, it's what the buyer thinks that counts.  

Let's Start Now!

When you're ready to sell, you'll want your home to be ready. That's why it's advantageous to begin now! Together, we can identify areas that need special treatment, determine which merchandising investments are most cost effective and discuss the specific features that buyers in our market want. Then, you'll have time to implement any changes we determine need to be made before putting your home on the market.

As you tour each room of your home... 

KEEP THIS POINTS IN MIND! 

Overall Condition

Is your home clean and clutter-free? Does it smell fresh and clean? Are personal items and collectibles stored neatly out of sight? Are there any insect, water or structural problems that are obvious and need to be taken care of?  

Lighting

Are the light fixtures, switches, switchplates and outlet covers clean and in good working condition? Do bugs need to be removed from the light fixtures? For the brightest possible rooms, do your lamps and fixtures have the highest-wattage bulbs they can safely handle?  

Walls

Do the walls need to be painted? Are there any cracks and holes that need to be repaired? Does outdated wallpaper need to be stripped from the walls?  

Windows

Are your windows (screens and storm windows, if you have them), sills and sashes clean and in good condition? Are there objects that should be removed from the sills or ledges? Are curtains or window coverings clean?  

Ceilings

Do cracks need to be repaired or touched up? Do ceilings need to be repainted? Is a leaky roof causing spots or damage to ceilings?  

Flooring

Do carpets need to be vacuumed or steam cleaned? Do you have worn or outdated carpet that should be pulled up? Do wood floors need to be refinished? Do tile floors need to be scrubbed and waxed and loose tiles repaired or replaced?

Exterior
□overall condition
□Painting/siding- windows, doors, shutters, trim
□Roof- shingles/flashing
□Brick/tuck pointing
□Masonry walls and joints
□Foundation/structure
□Gutters/downspouts
□Soffit
□Windows/storms/screens/sashes
□Doors/storms/screens
□Doormat
□Doorknob/hardware/hinges
□Doorbell
□House numbers
□Lighting
□Mailbox
□Chimney
□Firewood
□Other

Comments






Lawn and Garden
□overall condition of landscaping
□Front yard
□Backyard
□Shrubs
□Hedges
□Trees
□Plants
□Garden
□Walkways
□Drive
□steps/railings
□Patio/porch
□Deck
□Fence
□Other

Comments





Front Entrance
□overall condition
□Odors
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Doors
□ Windows/storms/screens
□ Window coverings
□Lighting
□Staircase/banister
□Coat closet
□Other

Comments






Kitchen
□overall condition
□Odors
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Doors
□ Windows/storms/screens
□ Window coverings
□Lighting
□Plumbing
□Countertops
□Stover
□Refrigerator
□ Other appliances
□ Sink
□Cabinets
□Hardware- knobs/pulls/hinges
□Pantry
□Storage closet
□Other

Comments





Living Room
□overall condition
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Staircase/banister
□Fireplace-mantel and hearth
□Other

Comments







Dining Room
□overall condition
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Staircase/banister
□Fireplace- mantel and hearth
□Other

Comments






Family/Recreation Room
□overall condition
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Staircase/banister
□Fireplace- mantel and hearth
□Closet
□Other

Comments





Bedroom #1
□overall condition
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Closet
□Other

Comments






Bedroom #2
□overall condition
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Closet
□Other

Comments






Bedroom #3
□overall condition
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Closet
□Other

Comments





Office/Den/Bedroom # 4
□overall condition
□Flooring-wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Closet
□Electrical/phone lines
□Storage

□Other

Comments





Bedroom # 1
□overall condition
□Odors
□ Flooring- wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Plumbing- faucets/pipes
□Sink
□Toilet bowl
□Tile caulking
□Shower
□Shower door/curtain
□ Tub
□ Vanity
□Mirror
□Medicine cabinets
□Linen closet
□Towel rack
□Exhaust fan
□Other

Comments




Bedroom # 2
□overall condition
□Odors
□ Flooring- wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Plumbing- faucets/pipes
□Sink
□Toilet bowl
□Tile caulking
□Shower
□Shower door/curtain
□ Tub
□ Vanity
□Mirror
□Medicine cabinets
□Linen closet
□Towel rack
□Exhaust fan
□Other

Comments





Basement/Attic
□overall condition
□Odors
□ Flooring- wood/carpet/tile
□Ceiling
□Walls-paint/wallpaper/trim
□Woodwork
□Door
□ Windows/storms/screens
□ Window coverings
□Lighting
□Structure
□Ventilation
□Installation
□Drainage
□Crawl space
□Closet/storage space
□ Living space
□Other

Comments





Garage
□overall condition
□Floors
□Ceiling
□Walls
□Roof
□Doors
□ Door opener
□ Windows
□Drainage
□Storage space
□Work spaces
□Toilet bowl
□Electrical/lighting for work spaces

Comments





Major Built-in Systems and Appliances
□Central heating
□Electrical
□ Plumbing
□Garbage disposal
□Specified appliances
□Central air-conditioning
□Water heater
□Duct work
□Thermostat
□Electrical service panel- breaker or fuse box
□Sump pump
□Full-house fan
□Septic tank
□Wiring
□Switches/receptacles
□Home Protection Plan
□ Other

Comments





Other Notes